I have so enjoyed collaborating and learning from you. Thank you for your patience and optimism when building all the foundational UI.UX with me. The team wouldn't be where we are without you.
Mackenzie Farina
Product Designer @ Gensler
Gensler
Redesign of the app
2 Jr. designers, 3 engineers, PM
Figma
Gensler is a global architecture, design, and planning firm with 50 locations across Asia, Europe, Australia, the Middle East, and the Americas. Founded in 1965, the firm serves more than 3,500 active clients in virtually every industry. Gensler partners with clients to create more livable cities, smarter workplaces and more engaging leisure destinations.
Desk reservation portal is a dashboard for Gensler customers to reserve office seats, manage work spaces and employees. I joined the project from sprint 0, leading and working with two Jr. designers in the redesign of the application.
Gensler encountered challenges with Wisp, their outdated system which led to slow and cumbersome processes. This situation resulted in frequent complaints from clients about the inefficiency and complexity of interactions.
A streamlined, multifunctional portal to enables Gensler clients to create efficient floor plan management, reserve desks and enhance the existing employee engagement tools.
Goal
To understand needs for Gensler customers to assist to the office, reserve a desk and manage floor plans.
Results
I understood that employees and facility managers work in a hybrid environment and they needed to manage the return to the office.
A crucial aspect was conducting interviews to gain a deep understanding of our users. From this research, I crafted personas that became essential references for the entire team throughout the project.
Research allowed us to create journey maps that detailed the user's experience and expectations when performing tasks like reserving a desk . These maps provided valuable insights into the user's needs, pain points, and moments of delight, providing unique opportunities.
Collaborated closely with the marketing team to develop a cohesive brand identity for the application and upcoming digital offerings.
As the project lead, I guided the client's design team in adopting best Figma practices, focusing on creating and managing libraries and organizing files efficiently.
The client initially lacked defined goals and user stories. Through research and insights sessions, I contributed to shaping a strategic vision, organizing the project into clear stages: MVP, MMP, and future developments.